About the company

MyOptique is the e-commerce leader for eyewear across all categories in Europe and have a record of driving innovation to provide the best possible customer experience. Operating several online brands, they're best known in the UK for Glasses Direct, Sunglasses Shop and Eyewearbrands. Glasses Direct was the first to take prescription eyewear online and the first to offer customers a completely free home trial service. All brands focus on offering customers great value, choice and convenience through continued investment in staying at the forefront of the online optician industry. In 2015 Glasses Direct was recognised as delivering the best e-commerce experience in the Retail Week Customer Experience Awards. It is also a Future Fifty company graduate recognised by the British Government for its growth and innovation in the optical market.

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Job requirements

The Senior Business Analyst reports to the ex-BCG Head of Customer Experience and Analytics and play a crucial role in establishing MyOptique as a data-driven organisation. They have to develop dashboards and reports to support performance management and strategic decision-making, analyse marketing channels and site performance, and provide data-driven recommendations for product assortment, merchandising, and pricing strategies. The role also includes building and maintaining customer segmentation models for targeted CRM and experience optimisation, conducting A/B test analyses, and partnering across teams to promote an analytical approach.

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The candidate

An Imperial College Business School MBA graduate with a robust academic foundation. Formerly an Accenture consultant, where they developed advanced analytics tools for compliance, managed user testing for real-time data software, and led impactful training courses that improved client satisfaction. Previously served as a Reservoir Engineer at Seven Energy, where they built detailed simulation models and implemented automated reporting systems, achieving significant efficiency gains.

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Testimonial

"Movemeon is a good mix between LinkedIn and a headhunter. Like an extended version of your network, but with the added service of a knowledgeable account manager."

Jonathan Zetlaoui, Head of Customer Experience